PSA: Don't wash your toner off too soon! ❌ @Zach Mesquit #WellaHair #WellaLife #WellaEducation #StylistsSupportingStylists #Blonde #Blonding #PlatinumBlonde #Toner #WellaBlonde #BlondeHair #Lifting #Lightener #BlondeToner #PurpleShampoo #PurpleToner

The recipe ➡️ the results. Stick around for how @centroni.wella creates lighter versions of color by simply adding clear to the recipe.👇 #PROtip: '🧪 The starting level will determine how much 0/00 you will use in your formula 👨🏽‍🔬 Generally speaking; equal parts target tone + clear = that tone one level lighter 👨🏽‍🔬 This will not always match the created shade exactly. A tube of 9/73 has a different combination of oxidative color to create that specific tone 🚩 When in doubt, swatch it out! Color isn’t smart, it will only do what formulate it to do' Are you ready to become a Wella Color Expert? Head to the link in bio to learn more about our Color Certifications! ✨ #WellaHair #WellaLife #WellaEducation #StylistSpotlight @wellahairusa

Wella Brand Ambassador @brianacisneros is back at it again with this to-die-for reverse color melt on VIRGIN HAIR. Yep, you read that right! 🤯

#BridalSZN isn't over just yet! 👰‍♀️ Waltz down the aisle in style with this fall blend from @paintedhair! 🍂