Renee Rapp is living proof that it takes 10 years to be an overnight success. Her story is one of resilience and never taking no for an answer. Even when one door was closing, she didnt sit and complain, she found another door. After watching her Coachella set this weekend it made me so happy to see her finally have her moment🩷 #reneerapp #reneerappsupremacy #videoessay #longervideos #coachella2024

Did Taylor Swift just tease the lyrics to her bext album?! These have to be previews to The Tortured Poets Department and ill pin the comment of whoever can figure out which song these lyrics belong to🫣 #taylorswift #swifties #popmusic #thetorturedpoetsdepartment #erastour

From 1999 to 2015 the Music Industry was on a 16-year downward spiral… It was next to impossible for any aspiring artist to breakthrough unless you had the backing of a MASSIVE label that could MAYBE get you on the radio. Just about every aspect of the business from tours to physical music sales were seeing lower and lower returns. However, all of that changed when a little company called Spotify rose to global popularity and pioneered the model of music streaming. This removed the power of industry gatekeepers and allowed for any artist to be discovered anywhere at any time. Every single year since then has seen growing numbers of $ to artists, new artists being doscovered, more independent artists than ever, more indie labels than ever, and in 2024 the music industry is the biggest its ever been. So how did this happen? Tune into the full ep “The Spotify Effect” to find out🎙️🫶🏻 @Coco Mocoe #musicindustry #musicmarketing #independentartist #longervideo #videoessay #marketing101 #socialmediamarketing

The downfall of Kylie Cosmetics is such a fascinati case study on why it is important to maintain your integrity as a business owner Huge shoutouts to @Bee better that made original tiktoks that inspired the video & ofc @Coco Mocoe my cohost of SYS Again— you never want to see anyone or any business fail. Especially when innocent people’s jobs are on the line. The business is just an interesting example of how “fame” and reputation among an audience can change over time and how that affects sales of a product #kyliejenner #kardashians #kyliecosmetics #videoessay #marketing101 #socialmediamarketing #longervideo

Replying to @RayleighOta The Rise & Fall of Kylie Cosmetics is one of the most fascinating marketing case studies of our time… A business once valued at $1.2B is now struggling to even bring in 2.5% of that a year One of the most pivotal moments of this demise being when Kylie Jenner was removed from the Forbes Billionaire list *PLEASE NOTE* all statements in this video are alleged and opinions we formed based off research published by Forbes, as well as the statements put out by Coty (the business that bought Kylie Cosmetics) This podcast episode was inspired entirely by @Bee better ! Check out the amazing videos he made on this🫶🏻 #kyliejenner #kardashians #kyliecosmetics #videoessay #marketing101 #socialmediamarketing #longervideo